Annual Executive Summit Congress at IFEMA
Sector
Banking industry
Venue
IFEMA Municipal Palace
City
Madrid
The challenge
- Produce an event 600 km from the venue.
- Dealing with the consequences of distance: coordination, timings, changes and more demanding decisions.
- Keeping up with the television rhythm: on-screen signs (chyrons), live streaming connections, live musical band and interaction with the audience in the theater.
What was seen
- 4 hours of show.
- 1,000 live attendees.
- 50 m² of LED screen over 5 m high.
- More than 25 lighting scenes
What went unseen
- Thousands of kilometers on AVE Barcelona/Madrid.
- 1 trailer to the top of technical equipment.
- 10 hours of rehearsal concentrated in a single day.
Switch’s role
Comprehensive technical production and audiovisual service